Moveon.org has launched a Spanish-language TV ad criticizing Gov. Rick Scott for his effort to remove non-citizens from the voting rolls.

Last month, Florida flagged 2,700 potential non-citizen voters and sent the list to county elections supervisors, some of whom found the data and methodology to be flawed and problematic. The list of potential non-citizen voters – many of whom have turned out to be lawful citizens and voters – disproportionately hits minorities, especially Hispanics.

“With exclusion from the voting rolls by Gov. Scott, Latinos will be the most affected. And if the Latinos don’t vote, Mitt Romney wins. This exclusion is not only illegal, it’s also racist” the narrator says in a translated spot, before adding, “Why doesn’t Mitt Romney disapprove?”

The progressive group has been putting pressure on Romney to condemn Scott’s actions. During Romney’s scheduled speech at the NALEO Conference in Orlando two weeks ago, MoveOn circled a mobile billboard around the location urging Romney to re-ject the  controversial purge.

MoveOn also chartered an airplane to fly over Orlando and around the conference trailing a Spanish banner that said “Romney: Condena La Purga De Votantes Latinos,”  (Translation: Romney: Condemn the Latino voter purge”).

In an interview with Fox News this weekend, Scott said he was still weighing what the state’s “next step” would be in the voter purge case. His statement comes despite assurances last week to a federal judge that the state had halted its purge program.

The ad is scheduled to run Thursday through Saturday in Tampa, Orlando and Miami, and is described as a “five figure buy,” according to Tampa Bay Times.

Tags | MoveOn.org, rick scott